Brand Building Blog

Oct 26 min read

SO, YOU'RE HAVING A BRAND IDENTITY CRISIS...

How to know if your business is having a brand identity crisis and how to navigate the road ahead.

Sep 175 min read

WHAT ARE SEMI-CUSTOM BRAND IDENTITY KITS?

Learn how a semi-custom brand identity kit will make branding your small business easy, affordable, and truly distinct.

Jun 67 min read

THE STUDIO'S BRAND DESIGN PROCESS

Thinking about (re)branding? Here’s my brand design process in a nutshell so you can know exactly what to expect from the brand development

May 165 min read

THE 3 WAYS YOUR BRAND IDENTITY HELPS GROW YOUR SMALL BUSINESS

Learn the 3 significant roles your brand identity plays as a business tool that will strategically grow your small business.

Mar 284 min read

5 STRATEGIES TO MAKE YOUR BRAND STAND OUT ONLINE

The competition only exists when you’re the same as everyone else. Learn 5 strategies that will make your brand stand out online.

Feb 132 min read

WHY REBRANDING WON'T SOLVE ALL YOUR PROBLEMS

I've got good news and bad news about rebranding your business.

Dec 19, 20234 min read

4 WAYS YOUR DIY BRAND IS STALLING YOUR BUSINESS GROWTH

Your DIY brand is stalling your growth. Learn how to become the first choice for your future clients every time.

Aug 22, 20234 min read

THE SIMPLE DIGITAL MARKETING STRATEGY TO INCREASE CONVERSIONS

If you're struggling to increase conversions as a service provider, you need to adopt this super simple digital marketing strategy.

Mar 3, 20233 min read

THE PSYCHOLOGY BEHIND BRAND MEMORABILITY

If you’re struggling to increase memorability around your brand that leads to more sales in your business, you need to learn to simplify.

Feb 21, 20234 min read

WHY BRAND DEVELOPMENT SHOULD MIRROR YOUR CUSTOMER’S JOURNEY

If you want to increase conversions, your brand development journey needs to mirror the customer's journey.

Nov 17, 20225 min read

6 NEED-TO-HAVE LOGO DESIGNS FOR YOUR BUSINESS

Need to design a logo? Learn the six logo designs your brand needs to be memorable and adaptable.

Jun 21, 20226 min read

A DESIGNER'S ADVICE FOR MAKING YOUR OWN BRAND IDENTITY

Making your own brand to get your business started is common. Here's my designer advice to ensure you set your brand up for success today.

Jan 21, 20225 min read

WHAT TARGET AUDIENCE IS YOUR BRAND ATTRACTING?

Understanding your target audience is fundamental to success. Learn why and how to create your ideal customer profiles.

Jan 19, 20226 min read

NINE DOS AND DON'TS FOR BRANDING YOUR BUSINESS

Before embarking on the branding journey, make note of these 9 dos and don'ts for branding your business.

Jan 13, 20225 min read

WHAT YOU NEED TO KNOW ABOUT REBRANDING YOUR BUSINESS

Is the success of your business reflected in the strength of your brand? If you're thinking about rebranding, read this!

Jan 6, 20225 min read

THE EASY GUIDE FOR CREATING A BRAND COLOUR PALETTE

How many colours should a brand have? How do you select brand colours? Follow our guide for creating a brand colour palette with template!

Oct 27, 20215 min read

5 WAYS TO INCREASE BRAND AWARENESS

Get your brand seen by the right people with these 5 simple strategies for increasing brand awareness in your growing business.

May 28, 20215 min read

WHAT TO KNOW ABOUT USING A BRAND STYLE GUIDE

Your brand style guide is the number one resource to delivering a consistent brand, which can directly impact your bottom line.

Mar 12, 20214 min read

4 WAYS TO SHOWCASE YOUR BRAND TO GET NOTICED

Give your brand the recognition it deserves. Here are 4 new ways you can showcase your brand to get noticed!

Feb 3, 20214 min read

WHAT YOU CAN DO TODAY TO AVOID A REBRAND IN THE FUTURE

Starting a business? Make sure you do this one thing before branding to avoid a rebrand in the future.