Brand Building Blog

Oct 98 min read

WHY BRAND PERSONALITY IS A MUST-HAVE FOR INTROVERTS IN BUSINESS

You don’t need to be in front of the camera to market your business. Make sure you have a distinct brand personality designed to convert.

Oct 26 min read

SO, YOU'RE HAVING A BRAND IDENTITY CRISIS...

How to know if your business is having a brand identity crisis and how to navigate the road ahead.

Sep 106 min read

STRONG BRAND DEVELOPMENT BEGINS WITH THESE 5 PILLARS

Starting your brand development? You’ll want to prioritize these 5 pillars!

Jul 234 min read

THE 3Rs THAT WILL EXPEDITE YOUR BRAND’S TRUST FACTOR

Want to foster trust with your audience that leads to conversions? Adopt this simple principle to improve your brand trust factor.

Jul 104 min read

7 ATTRIBUTES OF MEMORABLE BRANDS THAT KEEP THEM TOP OF MIND

Learn the 7 attributes that keep brands top of mind so they see more recognition and revenue in their business.

Jun 67 min read

THE STUDIO'S BRAND DESIGN PROCESS

Thinking about (re)branding? Here’s my brand design process in a nutshell so you can know exactly what to expect from the brand development

Jan 177 min read

UNDERSTANDING THE ELEMENTS OF BRAND STRATEGY

Unsure about the true benefits of strategic branding? Find out how to use the elements of a brand strategy to grow and market your business.

Nov 7, 20236 min read

HOW TO MAKE YOUR BRAND A HIGH-CONVERTING LEAD MAGNET OF ITS VERY OWN

Explore these simple strategies for how to turn your brand into a high-converting lead magnet of its own.

Oct 24, 20235 min read

HOW TO OPTIMIZE YOUR BRAND EXPERIENCE FOR CONSISTENT CONVERSIONS

For your marketing to be effective you need to think like a brand. Learn the 3 key areas to optimize so you can improve your conversions.

Oct 6, 20233 min read

BRAND STRATEGY 101: 30 BUSINESS QUESTIONS YOU NEED CLARITY ON

The annual brand clarity audit your business needs. This is brand strategy 101. Find out how aligned you are as a brand.

Sep 15, 20237 min read

10 WAYS YOUR BRAND STRATEGY WILL LAND YOU MORE CLIENTS

Struggling to land consistent clients? Allow me to show you 10 ways your brand strategy will help you land more clients with ease.

Sep 12, 20235 min read

WHEN SHOULD A SMALL BUSINESS INVEST IN BRAND STRATEGY?

Not every small business needs a brand strategy. Find out whether investing in brand strategy is going to be worthwhile investment for you.

Aug 29, 20237 min read

THE MARKETING MESSAGING FRAMEWORK FOR MEMORABLE BRAND MESSAGING

Improve your brand messaging with this infomercial-inspired Marketing Messaging Framework (includes free Notion template)

Aug 22, 20234 min read

THE SIMPLE DIGITAL MARKETING STRATEGY TO INCREASE CONVERSIONS

If you're struggling to increase conversions as a service provider, you need to adopt this super simple digital marketing strategy.

Jun 29, 20239 min read

HOW TO LAUNCH A REBRAND THE EASY WAY

A simple, step-by-step guide for how to launch a rebrand professionally and efficiently.

Jun 6, 202310 min read

HOW TO ACE YOUR BUSINESS’ SOCIAL MEDIA CONTENT CREATION in 2024

How to successfully strategize your social media content creation, from plan to post!

Apr 18, 20237 min read

PERSONAL BRANDING TIPS FOR INTROVERTS ON SOCIAL MEDIA

You can't hide behind your brand, especially on social media. To grow your personal brand on social media, here are my tips for introverts.

Apr 3, 20237 min read

EMBRACING YOUR PERSONAL BRAND IN THE AGE OF AI

The demand for personal brands is on the rise in the age of AI. Focus on your personal brand action plan to make the most of this era.

Mar 3, 20233 min read

THE PSYCHOLOGY BEHIND BRAND MEMORABILITY

If you’re struggling to increase memorability around your brand that leads to more sales in your business, you need to learn to simplify.

Mar 2, 20236 min read

HOW BRAND STRATEGY HELPS WITH SELLING YOUR SERVICES

Selling your services is a challenge. But brand strategy allows you to articulate your value in a way that resonates with your ideal client.