Brand Building Blog

Oct 98 min read

WHY BRAND PERSONALITY IS A MUST-HAVE FOR INTROVERTS IN BUSINESS

You don’t need to be in front of the camera to market your business. Make sure you have a distinct brand personality designed to convert.

Sep 175 min read

WHAT ARE SEMI-CUSTOM BRAND IDENTITY KITS?

Learn how a semi-custom brand identity kit will make branding your small business easy, affordable, and truly distinct.

Sep 106 min read

STRONG BRAND DEVELOPMENT BEGINS WITH THESE 5 PILLARS

Starting your brand development? You’ll want to prioritize these 5 pillars!

Jul 104 min read

7 ATTRIBUTES OF MEMORABLE BRANDS THAT KEEP THEM TOP OF MIND

Learn the 7 attributes that keep brands top of mind so they see more recognition and revenue in their business.

Jun 67 min read

THE STUDIO'S BRAND DESIGN PROCESS

Thinking about (re)branding? Here’s my brand design process in a nutshell so you can know exactly what to expect from the brand development

May 165 min read

THE 3 WAYS YOUR BRAND IDENTITY HELPS GROW YOUR SMALL BUSINESS

Learn the 3 significant roles your brand identity plays as a business tool that will strategically grow your small business.

Apr 97 min read

7 COMMON SMALL BUSINESS PROBLEMS BRANDING SOLVES

Are you faced with these common small business problems? Find out how branding will solve them so you can earn more recognition and revenue.

Mar 284 min read

5 STRATEGIES TO MAKE YOUR BRAND STAND OUT ONLINE

The competition only exists when you’re the same as everyone else. Learn 5 strategies that will make your brand stand out online.

Feb 132 min read

WHY REBRANDING WON'T SOLVE ALL YOUR PROBLEMS

I've got good news and bad news about rebranding your business.

Jan 177 min read

UNDERSTANDING THE ELEMENTS OF BRAND STRATEGY

Unsure about the true benefits of strategic branding? Find out how to use the elements of a brand strategy to grow and market your business.

Dec 19, 20234 min read

4 WAYS YOUR DIY BRAND IS STALLING YOUR BUSINESS GROWTH

Your DIY brand is stalling your growth. Learn how to become the first choice for your future clients every time.

Oct 6, 20233 min read

30 BUSINESS QUESTIONS YOU NEED CLARITY ON

The annual brand clarity audit your business needs. This is brand strategy 101. Find out how aligned you are as a brand.

Sep 12, 20235 min read

WHEN SHOULD A SMALL BUSINESS INVEST IN BRAND STRATEGY?

Not every small business needs a brand strategy. Find out whether investing in brand strategy is going to be worthwhile investment for you.

Apr 3, 20237 min read

EMBRACING YOUR PERSONAL BRAND IN THE AGE OF AI

The demand for personal brands is on the rise in the age of AI. Focus on your personal brand action plan to make the most of this era.

Mar 3, 20233 min read

THE PSYCHOLOGY BEHIND BRAND MEMORABILITY

If you’re struggling to increase memorability around your brand that leads to more sales in your business, you need to learn to simplify.

Jan 26, 20238 min read

HOW TO EFFECTIVELY DIAGNOSE AND REBRAND YOUR BUSINESS

To rebrand your business and make it count, you need to diagnose the type of rebrand your business really needs before taking action.

Jan 6, 20236 min read

THE BRAND AWARENESS STRATEGY ALL PERSONAL BRANDS NEED TO ADOPT

Personal brands on social media need to adopt this brand awareness strategy. Learn the keys to success and how to implement it yourself.

Dec 16, 20223 min read

THE 80/20 RULE FOR BRANDING, SOCIAL MEDIA AND EMAIL MARKETING

This simple 80/20 rule lends itself to many aspects of business and branding. Learn how to adopt this concept in your business.

Sep 6, 20224 min read

THE BASICS OF BRANDING IN THE AGE OF ENTREPRENEURSHIP

The basics of branding aren’t complicated, they’ve just gotten a bit more comprehensive. Here's what you need to know.

Jun 21, 20226 min read

A DESIGNER'S ADVICE FOR MAKING YOUR OWN BRAND IDENTITY

Making your own brand to get your business started is common. Here's my designer advice to ensure you set your brand up for success today.